See what changed
Compare agreed measures across your connected sources. Missing or stale data stays visible, rather than turning into a misleading zero.
Marketing intelligence, made useful.
Geng Systems
Your data tells a story.
Get to the part that matters.
One private workspace for connected marketing data, clear reports, and answers you can trace back to the evidence.
Inside the workspaceActual interface · Fictional demonstration data
Built around the tools
you already use.
Less assembly. More understanding.
From scattered numbers
to a useful next question.
For small marketing and communications teams that need to understand performance, not spend another afternoon piecing it together.
Understand the evidence
Read saved reports with source references, date ranges and limitations. Follow a finding back to the measurements behind it.
Ask a better follow-up
Investigate a result in context. Separate what the data shows from a hypothesis worth testing.
A workspace, not another export
Your questions.
Your sources. Your context.
Choose the goals and measures your team cares about. Keep reports and investigations together, with a clear view of what is connected and what still needs attention.
Take a closer look
Software + a person who knows it
Configured for you.
Supported by Eric.
This is a managed implementation, not a download you have to figure out alone. We agree on the sources, configure the workspace and review the first report together.
How the engagement works- Your goals and reporting defaults
- Approved users and a private workspace
- A first report reviewed together
- A clearly scoped maintenance relationship
Built from real implementation work
Reporting should lead somewhere.
Eric’s experience building marketing analytics and automation for the University of Michigan Ford School of Public Policy informs this product. The reusable workspace is being developed from that implementation, with each new client’s access and reporting needs checked separately.
Project experience, not an institutional endorsement. No client records are displayed here.
Meet the person behind the systemA useful place to start
Bring the report
you wish you had.
Tell Eric which tools you use and what you need to understand. We will scope a useful first version together.
Start a conversation